Marketing Action Plan We carry out our promises with a plan uniquely designed for each property. Promotional Strategy We will work with you to develop a calendar of marketing activities to attract prospective buyers to your property. Condition of the property Implementing the practical steps in the Coldwell Banker Burnet Home Enhancement Guide can help your property stand out from the competition. Price and tems offered A thorough Competitive Market Analysis is the key to determining realistic price and terms. Negotiating and managing the sale We will work to pre-qualify and pre-approve prospective buyers, negotiate terms that are favorable for you, and manage the details of the transaction. Follow-up after the sale We will handle remaining details after the sale to be sure your needs have been satisfied. The Marketing Action Plan for your property will be our road map for a successful sale.